Going Undercover

Our team met for a few weeks exploring ways to make this idea a reality. We had several hour-long meetings to discuss our options and to see what exactly was out there.  While many of these meetings were conducted with a cocktail in hand, they were still very productive and we determined a good first plan of action.

Next week, our team will visit local CVS, Rite-Aids, Duane Reeds & supermarkets.  We'll walk in with a notebook and park ourselves the "card aisle.'

We're doing this for you people... we'll report our findings after we return.